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digirockstars Q1 2026 results preview: ₱180 blended Cost/FTD across paid ads, WOMO influencers and affiliates — regulated online casino brands, Philippines. Official Q1 2026 whitepaper releasing soon. ♠

What we build Performance AcquisitionBuilt for user quality, not registration volume Retention and CRMLifecycle systems that compound Affiliate and InfluencerAccess to the WOMO network Growth StrategyArchitecture before media plan Who we build for iGamingPAGCOR-licensed operators FintechCrypto exchanges and lending platforms All services overview
Products we own and operate WOMO Affiliate SoftwarePlatform and creator network AlwaysOn by WOMO24/7 AI livestream Signal by DRSDaily market intelligence HelpGamblers.phPlayer advocacy, independently operated Partnerships Partners and TechnologyThe stack we build on
Work Case StudiesAnonymized, shared by request PressAnnouncements and coverage The agency About usWhy the agency was built DRS for StartupsFull capability for twelve months Get in touch ContactTalk to the team CareersOpen roles and how we work
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📣 Optimove and Digirockstars Announce Strategic Partnership to Drive iGaming Growth in APAC

Services/Performance Acquisition

Acquisition measured at ninety days.

Paid media and channel strategy for operators and companies, built around the behavioral signals that predict long-term value.

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The problem

Where acquisition budget goes missing.

Quality is invisible at the conversion event

Cost per first deposit is available on day one and rewards volume at the exact point where quality cannot be seen. Campaigns get cheaper while revenue stays flat.

Imported playbooks arrive intact

Channel behavior, trust signals, and payment preference in the Philippines differ from European and LATAM markets. A proven plan elsewhere is a hypothesis here.

Compliance enters after production

When creative is made first and reviewed second, the best-performing assets are the ones most likely to be pulled. Review belongs in the brief.

What we build

An acquisition system with quality signals wired in from the first click.

Four components built together. Running one without the others is where most programs lose the thread.

Cohort value by acquisition cost · 90 days
Quality-weightedCost-optimized

Quality separates from cost at day sixty. Most measurement windows close before that.

Acquisition

Cost and quality separate at sixty days.

Two cohorts acquired the same week. One optimized for the cheapest available conversion event, one weighted toward the signals that predict retention. The gap does not appear until most measurement windows have already closed.

Channel architecture

We map which channels carry volume for your product in this market, at what cost, and under what regulatory constraint. That includes channels most agencies avoid because the compliance path is harder, which is frequently where the least contested inventory sits.

Quality attribution

The funnel is instrumented so acquisition source ties to downstream behavior rather than to the conversion event alone. This component makes everything else possible.

Creative strategy and production

Concepts built for the market they run in, produced against a compliance framework agreed before the first asset exists. Local language, local trust cues, and a testing structure that isolates what is driving the difference.

Landing and conversion path

The distance between click and completed registration is treated as part of the media buy rather than as something the product team owns separately.

How we measure

Ninety days is the measurement window.

Player and user quality cannot be assessed at the moment of acquisition. The cheapest cohorts to acquire are frequently the fastest to churn, which means a campaign can report well for its entire measurement window while losing money.

We report cost per acquisition because clients need it, and optimize against retained value at ninety days because that is the number connected to the business. The first weeks of an engagement produce a less flattering acquisition-cost figure as a result, and we say so before an engagement starts.

Operations

Where AI runs in this service.

In production

Creative generation runs on AI. Ad variants are produced at volume against the compliance framework agreed in the brief, which means testing runs wider and faster than a manual production cycle allows.

Channel decisions, budget allocation, and attribution modeling are made by the team. Those are judgment calls where being confidently wrong is expensive, and every creative output is reviewed before it goes live.

By vertical

The same discipline, two regulatory surfaces.

iGaming

Optimized toward player lifetime value across a ninety-day window. PAGCOR-compliant creative review runs inside the production workflow. Acquisition is planned alongside the promotional calendar, since targets that assume live player promotions will not hold without them.

FTD and LTV modelingPAGCOR creative reviewPromotion-aligned planning

Fintech

Conversion events set at KYC completion or first funded transaction rather than sign-up. Channel selection accounts for BSP and SEC promotional constraints from the planning stage, and creative leads with license and custody credibility.

KYC completion eventsRegulatory channel mappingTrust-led creative

Scope

What is included

Strategy

Channel viability assessment

Budget allocation modeling

Competitive landscape review

Promotional calendar alignment

Execution

Paid social and paid search

Programmatic and display

AI-assisted creative production

Landing page optimization

Measurement

Conversion event integration

Quality attribution modeling

Cohort reporting at 30, 60, 90 days

Weekly performance review

Compliance

Creative review workflow

Regulatory constraint mapping

Responsible gaming messaging

Documentation for audit

Conversion event integration is a prerequisite. Performance without it runs materially below the targets stated in any proposal, and we flag this before an engagement begins.

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